Join our dynamic team at eComStart, an online blog dedicated to empowering individuals and businesses in the eCommerce landscape. As a Conversion Specialist, you will play a pivotal role in driving traffic to our platform, focusing on affiliate link sign-ups for Shopify. Our goal over the next six months is to strategically lead traffic, secure Shopify referrals, and earn commissions. Additionally, you will contribute to the long-term vision by generating leads for website development services and omnichannel retail solutions.
- Responsibilities
- Planning and reporting: Create monthly and quarterly action plans to achieve KPIs assigned by the Project Owner. Compile detailed reports, assessing campaign performance against established KPIs
- Ads management: Execute and optimize advertising campaigns to drive affiliate conversions for Shopify sign-ups
- Email nurturing: Implement effective strategies to acquire and nurture new contacts and enhance conversion rates
- Website layout and journey planning: Define optimal website layouts and customer journeys to achieve targeted conversion goals
- Compelling copy creation: Develop persuasive content tailored to convert the target audience
- Performance monitoring: Constantly monitor campaign performance, making data-driven adjustments to enhance conversion rates
- Customer communication: Engage with potential leads, providing guidance and information to facilitate the conversion process
2. Requirements
- Minimum 1.5 years of practical experience in digital marketing, with a focus on running campaigns and conversion rate optimization
- Experience in executing advertising campaigns, particularly in the context of B2B software and services
- Experience in implementing and managing email strategies to nurture leads and enhance conversion rates
- Analytical skills to monitor campaign performance, conduct A/B testing, and adjust strategies accordingly
- Strong written and verbal communication skills in English, with the ability to develop persuasive copy for various platforms and engage with leads
- Result-oriented mindset, willingness to adapt and learn in a fast-paced environment, staying updated on industry trends and best practices
- Familiarity with these tools is a plus:
- Google Analytics and Google Ads
- WordPress
- A/B testing tools
- Media design tools
3. Benefits
- Salary: $400 – $800
- 5-day workweek (Monday to Friday, 8:30 AM to 5:45 PM)
- Youthful and inclusive environment (95% are 9x and 2k)
- Agile and drama-free working environment that respects differences and focuses on human development
- Opportunities to participate in clubs: Football, running, games, etc.
- Team-building events, picnics, and summer trips
- Scenic office on 14th, 16th, 18th, 19th, and 20th floors. Free access to tea and coffee.
- 13.5 days of annual absence (12 days in accordance with the law + 1.5 days company trip)
- Social and health insurance in accordance with the Vietnam Labor Code
- Birthday gifts, seniority allowance, course & certificate coverage