About us

BSS Group is a trusted leader in full-service eCommerce solutions. Since 2012, we’ve delivered innovative products and services for Magento and Shopify merchants, operating eight brands and serving clients in over 150 countries.

We’re seeking a Performance Marketing Specialist to drive the go-to-market strategy for our newest business unit. This role is ideal for a data-driven marketer with a growth mindset—someone who can build and execute multi-channel acquisition campaigns, scale performance across digital platforms, and work cross-functionally to expand our eCommerce ecosystem’s global reach. You’ll play a key role in shaping the brand from the ground up while delivering measurable business impact.

Key Responsibilities

  • Market research: Analyze target audiences, identify growth opportunities, and uncover market trends to inform strategic decisions.
  • Campaign Strategy & Execution: Design, implement, and optimize multi-channel marketing campaigns to generate leads. 
  • Paid Ads Management: Oversee the performance of paid advertising campaigns, adjusting strategies as necessary to optimize budget allocation and ROI.
  • Performance Analytics: Utilize analytics tools to track campaign performance, generate insights, and produce detailed reports for stakeholders. Use data-driven insights to refine and improve campaign strategies continuously.
  • Collaboration: Work closely with the Management Board and Marketing team to ensure a cohesive approach to achieving revenue targets. 

Qualifications

  • Experience: At least 3 years of experience with proven results in paid search marketing, with a focus in English-speaking markets.
  • Attitude: Demonstrate a proactive mindset by actively providing suggestions, giving constructive feedback, challenging ideas, and continuously seeking improvements.
  • Skills: Good planning and organizational skills, with demonstrated expertise in developing and executing detailed PPC marketing strategies.
  • Communication: Excellent written and verbal communication skills in English. IELTS 7.0 or above.
  • Analytical Mindset: Proficient in managing, collecting, and analyzing data to drive actionable insights and optimize marketing performance.
  • Technologically Savvy: In-depth understanding of digital marketing tools and the latest marketing technologies. Experience with design tools and eCommerce platforms such as Magento and Shopify, is a plus.

Benefits

  • Salary: Up to 25M, reviewed every 6 months
  • 5-day workweek (Monday to Friday)
  • Agile working environment that respects differences and focuses on human development
  • Opportunities to participate in clubs: Football, running, game, etc.
  • Team-building events, picnics, and summer trips
  • 13.5 days of annual absence (12 days in accordance with the law + 1.5 days company trip)
  • Social and health insurance in accordance with the Vietnam Labor Code
  • Birthday gifts, seniority allowance, course & certificate coverage
  • Location: Vinaconex Dimond Tower, 359 C Bạch Mai